FACT FOOD #97

It was while Pamela Anderson attended a British Columbia Lions football game (1989) that she was “discovered” in a most unusual way. Dressed in a Labatt’s Beer T-shirt, her image was transmitted on the stadium’s wide screen. The fans cheered the beautiful girl, and she was brought down to the 50-yard line and introduced to the appreciative crowd. As a result, she was signed to a commercial contract with Labatt’s and became the company’s “Blue Zone” girl.